Career Journey

19 years of deep expertise in digital product design, from visual execution to strategic planning, dedicated to transforming complex business logic into pure and intuitive user experiences.

2023.11 - Present

Founder

Asia Pacific Education & Cultural Council

Designed a 0-to-1 AI-driven overseas education consulting model. Led product, technical, and AI Agent teams to develop a personal AI education and career planning product, securing government support from China and Singapore.

AI Education Consulting
2022.11 - 2023.10

Design Expert

OKX

Spearheaded the 0-to-1 design of the customer service system. Led the comprehensive user experience design for the Customer Service Center.

0-to-1 Design UX Design
2021.07 - 2022.11

Design Expert

Shopee

Design Lead for Friends and Relationships (built social product 0-to-1) and Shopee Homepage (localized upgrade, personalized designs, and information display optimization).

Social Product Localized Upgrade
2013.04 - 2021.06

Design Leader

Douban

Head of DouShop (E-commerce), Chief Designer of Douban Community ( interaction design for App V1.0 to 7.0), and Head of Douban Annual Leaderboard.

Community E-commerce
2009.11 - 2013.04

Senior UX Designer

Taobao / Alibaba

Designed the first version of Taobao Trip (Fliggy) website and seller dashboard projects.

Web Design Dashboard
2007.09 - 2010.10

Web Designer

Sina

Designed the homepage of sina.com, 2008 Olympic site, and other channels.

Web Design Portal